When small businesses start , their focus is usually on the way to get their first group of consumers through the door. they'll believe traditional forms of advertising, like print ads and coupon mailers or maybe big signs on the side of the road. they'll trust that since they know they provide an honest product or service, it’s only a matter of your time until customers will find their thanks to them.For your business to achieve success , you would like to concentrate to what your competitors do and learn from it.