When it comes to wholesale custom packaging, nothing plays a bigger role than the colors. If you nail your colors, you will nail your custom packaging. Did you know that different colors play different roles in the buyer’s behavior? You can evoke all kinds of feelings in your targeted audience by choosing the right color for your custom rigid boxes. For example, if you are into the candle creation business and you are looking for a suitable color for your custom candle boxes, you should go for Yellow, White, Orange, Green, etc., as these colors give off positive vibes, purity, health, and energy. By choosing one of these color tones, you are reflecting these qualities on your product.
