XYXX is a brand that designs and manufactures exciting and comfortable wear for men by using fabrics like Micro Modal, Bamboo and Supima cotton. We aim to change the innerwear culture for men in India. We are a contemporary essentials fashion brand for men with a fun sense of style, looking for versatility in their wardrobe. We’re motivated by a singular mission – to redefine comfort and rewrite the rules of design for basics.