DIGITALAPSS: Did you know the receiver is opening and reading 98 % of all SMS messages? What's more, these messages are normally opened within 3 seconds of their receipt. Compare that to the SMS marketing and current email open rates of 20% becomes a no-brainer. If a customer gets the notification of a text message, they're likely to look at it. It is, practically quick contact that you can almost guarantee that you will be seen.
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