Nowadays an advertising campaign is incomplete without a good digital marketing strategy.
It matters because consumers are hopelessly hooked on the possibilities and information
provided by the internet, mobile devices, social networks and e-commerce.
Digital marketing is the new form of communication between companies and consumers.
It allows service providers or sellers to reach their ideal clients more specifically.
In a nutshell, digital advertising is a communication technique that uses a series of digital tools to promote a product or services.