A trademark is a distinct identity that can be a word, a name, a color, a logo mark, a goods shape or a sound mark that you use to distinguish your product from competitors' products. A trademark is something that distinguishes a service, product, or business from the competition. Once the trademark is registered, the person whose name is entered as the applicant on the registration form will be the owner of the trademark. A TrademarkRegistration in India is your company's intellectual property or intangible asset that protects the investment you've made in building trust and loyalty among your customers.