As the B2C e-commerce industry is growing rapidly in all domains of the digital world, many e-commerce B2C web development companies are thriving by utilizing the digital platform to beat the competition. Nowadays, having a strong digital platform has become extremely crucial for all businesses. Although promoting your business over the web is so important, but it is necessary for targeting potential customers. B2C e-commerce platforms can contribute to simplifying your efforts to drive business growth with the help of built-in marketing features and third-party integration.