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Remember, people will always need what you are selling. Just make sure to target your efforts correctly so that you don’t waste time trying to capture leads from a group of prospects who won’t buy your product or service. Also, realize it takes more than just being good at one specific strategy to make your business successful you have to be able to mix and match tactics and understand how they all fit together. Lastly, remember that most customers will tell other people about their online and offline experience with your business, so try not to screw up. You never know who they might be telling!