Newsletters are the best ways for the businessmen to engage their customers and to provide information about their products and services on a regular basis. If you want to get real benefits from these newsletters, you should make sure that these newsletters should be personal, targeted to the specific audience and consistent. According to expert marketers, if you have written good newsletters, you will be able to boost website traffic and you will also be able to increase sales of your products. Here, we will provide expert tips for newsletters that will be helpful in customer engagement.